Apex Analytics
Apex Analytics is a real-time product analytics platform that helps teams understand user behavior at a glance. We were brought in ahead of their Series A to rebuild both the marketing site and the core dashboard experience.
Client Industry
SaaS
Timeline
8 weeks
Services
- SaaS Development
- UI/UX Design
- Web Applications
Technologies
Project Overview
Apex Analytics is a real-time product analytics platform that helps teams understand user behavior at a glance. We were brought in ahead of their Series A to rebuild both the marketing site and the core dashboard experience.
The Challenge
The product had strong fundamentals but a marketing site that undersold it, paired with a self-serve signup flow where 61% of trials dropped off before ever reaching activation.
Our Solution
We rebuilt the marketing site around a single, sharp value proposition and transparent pricing, then re-engineered onboarding into a guided flow that gets users to their first insight within minutes.
Inside the product
A guided walkthrough of the screens and flows we designed and built.
The Results
Measurable impact
+0%
Trial-to-Paid Conversion
0%
Onboarding Drop-off
0
PageSpeed Score
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